Not a huge fan of this one. :( I got talked into this one at Davids when I asked about green tea. Has a really weird popcorn taste. I know genmaicha is supposed to taste like rice or popcorn but this just tastes really off to me. Not burnt.. or stale. The best way I could describe it is that it tastes like the un-popped kernels at the bottom of a bag of popcorn. The taste isnt even what turned me off though, the smell hot makes me gag. I will probably mix it with something else to get rid of it. Glad I only bought 30g.