My husband has some breathing issues — allergies? asthma? and this tea helps. I drink it, too — I figure the herbs in it like Echinacea purpurea root are good for the immune system. The taste. Well. It is certainly acquired. It tastes like incense to me, but I think that’s the cinnamon mixing with the fennel. A little honey helps. The more you drink it, the more you think it’s interesting instead of nasty :) I’m just glad it makes my husband breathe easier.