In another review, someone said that on opening the wrapping, it smelled like blueberry muffins. I would definitely agree! It is a very strong scent on opening.
I used the hot water machine at work, so my control over water temperature is non-existant. The water from the machine is on the really hot side, probably just a bit below boiling. I tried to compensate by letting it steep in my travel mug with the sipping top on but the outer cap off.
On brewing, it’s a light golden color. The scent of blueberries is no longer overwhelming, but it’s still there. There’s no taste of them though, except as sight scent on breathing out.
No bitterness, light, not unenjoyable. Good without sweetening. I definitely want to try this iced. Not my favorite, but defnitely worth keeping the box at work for a lazy tea fix.