Yogic Chai wins 1st place at 2011 North American Tea Championship!
We are very pleased with this award!!!
Below you will find the press release which will be published on Tuesday March 15th
March 15th, 2011
FOR IMMEDIATE RELEASE:
Yogic Chai Wins 1st Place 2011 North American Tea Championship
for Chai Category
Yogic Chai’s Original Masala Chai wins the 2011 North American Tea Championship for the Chai category with the highest rating ever given to a chai blend since the championship started.
LAS VEGAS, Nev. (March 10, 2011) – Yogic Chai’s Original Masala Chai (http://www.yogicchai.com/catalog/yogicchai/original-masala-chai-p-186.html) wins 1st place for the Chai category at the 2011 North American Tea Championship. Close to 200 teas were evaluated in 19 different categories. The North American Tea Championship is the only professionally judged tea competition in North America, whose goal is to distinguish the highest quality & best tasting teas commercially available in the North American marketplace.
According to the North American Tea Championship, each entry to the championship is evaluated blind and through organoleptic analysis of the following characteristics: dry leaf, brewed color, brewed aroma, brewed flavor, brewed mouth feel and brewed harmony. An overall numerical value on a 100 point scale is then calculated based on the ratings of each characteristic above.“We were very excited when we received the good news, being that it was our first time participating, but what got us extremely excited was, when we realized by comparing our rating with last year’s winner, that we received the highest rating for a chai blend so far since the championship started” says Ricardo Dacosta, CEO for Yogic Chai (http://www.yogicchai.com)
Unlike other tea companies in the market that sell different varieties of teas, such as green, white, black, yellow, etc., Yogic Chai specializes solely on Masala Chai. They have become known as the place-to-go-to for authentic chai. All their blends are made with 100% Organic Ingredients and sold in bulk packages so that customers can use them to brew their own chai at home in its traditional form just like it is done in India where this particular form of chai originated from.
We often receive great feedback from our customers on our Facebook Page (http://www.facebook.com/pages/Yogic-Chai/7956113835), added Ricardo. One such comment is worth mentioning as it represents our values for local, high quality, freshness & authenticity. It was from a loyal customer from Indiana who wrote on our wall “I support your guys so much because I can see how much love and passion you have for chai. As a consumer, that means more to me than any mass-producing, low quality, big name company. This is the real deal”
Yogic Chai is offering the general public a 20 day trial of any of their blends for $1 with the remaining balance to be paid after the 20th day if the customer decides to keep it. The idea, says Ricardo, “is to let customers experience the product and decide for themselves within 20 days whether they would want to keep it or not. We are so confident about the quality and freshness of our chai that we are able to take on such a risk” To learn more and to purchase a trial, visit their website at www.yogicchai.com
Yogic Chai founders, Ricardo & Angela Dacosta are available for interviews at 877-827-6942
Yogic Chai is a privately held company, manufacturer, wholesaler and online retailer of authentic blends of Masala Chai. Located in Montclair, NJ, Yogic Chai has been in business since 2007. All their blends are made with 100% Organic Ingredients and can be purchased through their website at www.yogicchai.com
Congratulations! Your chai is STILL one of my absolute favorites—-and I have tried a lot of chai!
Congratulations! I’ll have to get my hands on some one day
Thank you so much to all for your good wishes…it is indeed very exciting ;-)
Very cool! I’d love to write an article for my blog. I just e-mailed you. :)