I purchased this loose when I found out that one of my tea shops no longer carries Bewley’s Clipper Gold, which I love, in either loose or bag form. I saw that this was African tea as well, so I thought I would give it a try to see how it compares to the Clipper. I would call this Clipper Gold with a twist. It brews up a deep orangey color like the Clipper Gold (and the color develops quickly, like the Clipper Gold as well). Also, I can taste similarities to the Clipper Gold, but I taste a more earthy and musky flavor to this one. I would say this is a nice tea, however, my tongue still prefers the Clipper Gold. I guess I will have to order Clipper online from now on.