Hmmmm…. after all the times I have had to put my name on the waiting list for this one (and finally getting in on a re-blend), I am quite disappointed. I do definitely taste the genmaicha, but I can barely taste the S’Mores are of this. You can smell the S’More part in the bag, but once the water hits the tea it’s genmaicha predominantly. Not that I don’t like genmaicha, it’s just that as a flavored tea I was hoping for a more “sweet”/choco/smoky/marshmallow experience. I wish I liked this tea more, because as I said I had to jump through a lot of hoops just to be able to order it.