You know when you go to Folk Art Fairs and you smell dried fruits and spices in potpourri…that’s what this smells like! Very nice…very home-E. The ingredients go well with the Rooibos here. I can first taste the cherries and cinnamon/stick as well as a hint of vanilla and sugar. I can also pick up on subtle hints of pineapple, mango, and anise. The after taste is sugary-fruity-sweet. This is tasty!