I am extremely picky when it comes to blueberry flavored tea, I want it to taste like ripe, sweet, blueberries and not tart unpleasant fruit. So many teas make the tart mistake but not this one! The aroma when opening the package is blueberries all the way, an added plus when you actually see blueberries in the leaves. The flavor after brewing tastes just like blueberries fresh picked from a summer field…warm and sweet! Toss in a little sugar and cream and it is like a blueberry muffin of happiness.