Ugh. The taste was…okay at first, but the longer I left it in, the stronger it got. But not in that pleasant steep-for-a-long-time-to-let-the-flavor-intensify way. Just got really bitter and spicy toward the end to the point of my tongue and throat tingling. Definitely smelled like cinnamon and cider…The smell was actually overwhelming and made everything else smell like cinnamon apples once the box was opened. Didn’t really remind me of apple cider, actually (or even apple juice). Maybe I just left the bag in too long, so maybe I’ll give it another chance in the future with a shorter steeping time.