I am so glad this isn’t bitter. But I am surprised at how light the flavor is. It is definitely floral, but they let it stay a delicate floral, so this wouldn’t offend anyone who normally cringes at the jasmine scented teas. That said, it might actually be a bit too light for me many times. But then I can also see myself reaching for it during certain other times I might be seeking something more subtle. I imagine it would be very refreshing iced, too.