When this tea is steeping, it smells like fruity pebbles. When I go to drink it, it smells like fruity pebbles. I’ll let it be known that fruity pebbles are a guilty pleasure of mine. The tea itself doesn’t taste like the cereal (fortunately, I think that’d be peculiar for earl grey!!). It’s delicious, just like the description….smooooth. I don’t think it needs to be sweetened, it tastes fine as is. I did sweeten it and add milk, but that’s my preference. Dreamy.