Picked two bags of this up from a cruddy little London hotel I stayed at a few months ago. I prepared it the same way as I do any new bagged black: boiling water, 3-4 minutes, 1 tsp sugar, splash of soymilk.
It had quite a malty aroma while steeping. I was a little dismayed when the liquor turned a muddy brown after adding the milk, rather than the usual warm coppery color, but that’s just cosmetic.
The taste isn’t much better – it’s definitely black tea, but a weird mishmash of flavors I’m unaccustomed to (is that lemon I’m picking up?), and way too much sugar for the strength of the blend. It was okay when I was sipping it along with my morning toast, but I’m not a fan of it by itself. I’ll try the other bag lightly steeped & plain to start with. Apparently this brand is based in the Netherlands, so maybe they take it differently there?