I love this tea. I figured I would lead with that. Get to the point. :) This starts off as a woodsy rooibos, with a flavor and spice profile similar to apple pie, as other reviewers have said. When you swallow, you get the lovely licorice taste and coolness on the back of your throat. It is very smooth, and you can get away with forgetting about this tea steeping for a while. If you under-steep it though, this tends to taste watery. This is a great tea to wind down at the end of the day, or finish your meal off with a sweet but low-calorie treat. Also, last I knew, this was sold on the Starbucks/Tazo in loose leaf form.