When I first smelled it, it was really, really sweet! I decided to take it without sugar at first, just milk. It took the milk really really well, so I thought I’d add a tiny bit of sugar to make it more birthday-cake-y. I must have added a bit too much, because it ended up being much too sweet! I have a 50g bag, though, and I do plan to finish it off. Really, really yummy — it did taste just like birthday cake!