Upon first impression, I noticed it smelled A LOT like strawberry Fruit By The Foot. The leaves are dark brown, consistent with a traditional puerh tea. There are bits of strawberry in it and it is intensely aromatic. The flavor is very similar to the taste, balancing the strawberry flavor with with the rich flavor of the puerh base. It’s my first time with a flavored puerh and I must say I quite enjoyed it!