I found this worked best with a well-heaped teaspoon to the mug or three of the same to the pot and brewed for three minutes.
It had a good proper tea flavour with a hint of ‘firmness’ or ‘hardness’ to it, plus a touch of butter, giving a smoothness to it. I bought this in the same order as the Ceylon Lovers Leap Broken Orange Pekoe, which was a little cheaper, and – to me – it suffers a little by the comparison to that one – though pleasant enough, the flavour has less complexity and interest. If I’d had to guess on tasting alone I’d have said this was the cheaper tea.