Brioche Organic Tea

Tea type
Black Tea
Almonds, Black Tea, Cinnamon, Safflowers
Almond, Baked Bread, Cinnamon, Sweet, Yeast, Pastries, Butter, Nuts, Raisins, Cream, Smooth, Sugar, Custard, Vanilla, Maple Syrup, Orange Zest
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Loose Leaf
Edit tea info Last updated by Pyroxy
Average preparation
205 °F / 96 °C 4 min, 0 sec 9 oz / 275 ml

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209 Tasting Notes View all

From American Tea Room

Brioche’s astoundingly decadent aroma and flavor make it one of our best sellers. Even the dry leaves perfectly capture the spicy-sweet aroma of a Parisian patisserie with intoxicating, beguiling, tempting aromas of nuts, spices and an unrivaled baked sweet note.

Visually speaking, well-oxidized ebony leaves are contrasted with pale, sliced almonds, bits of cinnamon and vermillion-colored safflower blossoms. The brew is a shimmering rust color.

The aroma and flavor of Brioche are rich, nuanced and reminiscent of hot cinnamon buns, almond croissants, fine black tea and warm brioche with a touch of marmalade. It has an equally enchanting aftertaste that lasts and lasts…

This superbly balanced blend stands on its own as an indulgence, or pairs beautifully with breakfast pastries and fruity after-dinner desserts (such as Linzer tarts).

About American Tea Room View company

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209 Tasting Notes

230 tasting notes

Oh… Wow! OH WOW!! Thank-you QuiltGuppy for sending a small sample of this one my way! I thought I had died and gone to heaven.

When the package is opened all you can smell is cinnamon and freshly baked brioche, it makes me instantly think of my weekly indulgence. Brioche and a London Fog at Serious Coffee on Saturday mornings while I read a book and waste away a few hours (I am starting to get good at that)

But instantly I knew this would be a tea that I would not be sharing with my co-workers; I love to share tea, and they are forever telling me: “I think this is the point where we realise that tea is crack to you and this is an intervention” Nooooooo!

I have forgotten myself, the American Tea Room has nailed every nuance of flavour or brioche in this tea. From sticky brown sugar, to melted butter, to carb-sugar-gooey-goodness of soft dough – all of those flavours you can smell and taste. It was tough to share this with my co-workers and even tougher to leave behind at work as a Friday treat for the Manager who is covering me tomorrow for my extra long weekend off! (Friday to Monday!!)

This tea is a delight, and I will admit I am “biting the bullet” and applying for a credit card if only to get this one and Dan Cong sent to me on a regular basis… QuiltGuppy you are an influencer! (But don’t get me wrong, I am enjoying this!)

205 °F / 96 °C 5 min, 0 sec

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102 tasting notes

This is a delicious tea. The scent when you open the pouch is intoxicating. It smells like a bakery. The flavor is like a lightly spiced bread or coffee cake on top of black tea. Some flavored teas are just too sweet or artificial-tasting, but Brioche is different. It really brings to mind biting into a flaky pastry or croissant. The flavors are well balanced; this tea contains almonds and cinnamon, but neither of those flavors overpowers the rest.

I really like this tea and plan to keep it on hand as a low-calorie indulgence — a way to handle my cravings for croissants, cookies, baked goods and other things I need to avoid, if I don’t want to put on weight!

205 °F / 96 °C 4 min, 0 sec
American Tea Room

thanks for the nice review

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343 tasting notes

moraiwe generously sent me some of this as part of the Secret Turkey swap. I have been wanting to try this one for awhile as I’ve heard nothing but good things and I figured now was a good time since ATR is having a sale.

This is really tasty and the most surprisingly part of this tea is the buttery taste that you get at the end of the sip. I sweetened my mug, but I probably could have gone without (I took a small sip unsweetened and it was drinkable but not quite dessert enough for me).

The only thing I’m not a fan of, is I’m getting a bit of dryness around my mouth. I steeped at 200 which is recommended. Maybe I should try a touch lower?

While it’s great, I’m not sure I need 2oz of it around… hmmm – knowing me I’ll change my mind.

200 °F / 93 °C 4 min, 0 sec

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757 tasting notes

Ummm, so I’ve been very derby lately. This is from sil but it is apparently also the same one that MissB sent me recently. I sucked that down mega…I was in a mood and needed consoling and this did it. But I didn’t realize when I asked for it that it was the same sil was sending. I also sorta forgot that she was sending any. This is not as bad as handing my tumbler to ShayneBear yesterday to have him sniff the contents, saying it was the Nutmeg Cream from Butiki, only to realize after he left that I had filled my tumbler with water before refilling with more NC from my Timolino. So yeah, I handed him water to sniff, which of course didn’t smell like anything, really, just faintly of the NC.

Go me!

Anyway, made this this morning as I promised a friend I’d help her with some work today (arranged one of my days off this week for today) and I had to be at her place at 6am. Ouch. Not fun on a day off. But I was done helping her at 2:30 and then she took me to Noodle Box for lunch since Coras was closed by the time we got there. So this was my tea today.

And like last time, though I apparently neglected to make a note, I loved it. It is soooo good. I may need to order some. Cinnamon and almond…how can it be bad?

Yeah…it can’t

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100 tasting notes

Weekend Sample Sipdown, #1! It’s time for me to start using up my samples that I have gotten in so many lovely swaps. I’ve decided that weekends are for samples only.

So, today I drank a pot of this. I can’t remember who sent this to me…my apologies to the generous giver! I didn’t get any scent from the dry leaf, and that worried me. Once brewed and sweetened, I could smell raisins. When I tasted it, I got the raisin, dough, spice flavors. At first when hot, it was delicious. As it cooled, the black tea flavor seemed to thin out a little bit, but it was still good. This is definitely a tea I would drink again. Thank you, mystery sender!

Boiling 3 min, 0 sec

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985 tasting notes

Thank you QuiltGuppy for this trial! It is lighly cinnamon and almond with a rich tea base. It reminds me of Almond Cookie from Butiki and My Boss Sucks from Praise Tea. I am not sure I would be able to tell the difference even in a side by side.

24 oz teapot, 4 actual tsp tea, freshly boiled water, 4 minutes. Lightly sweetened.

Boiling 4 min, 0 sec

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648 tasting notes

This was my breakfast tea today….yum, but tomorrow I will go with something stronger and less flavoured :)


OMG, I love this one. It’s probably the only one I’d order from American Tea Room, but that’s one to use your US connections on!

ohfancythat (whatshesaid)

Have you tried the Canadian maple one? I was debating on that

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592 tasting notes

After seeing this tea show up on my dashboard in others’ tasting notes so many times, I had to try it for myself! So thank you to bluebelle for sending some my way! Even though I’ve seen people sing praises about this tea, I was still blown away by how spot on it was. The dry leaf smelled like freshly baked pastries. The tea also somehow tastes like freshly baked pastry and cinnamon.
Usually with teas that emulate cakes or other desserts, I feel like there is something missing. Whatever that something is, this tea has it. I guess it just balances well between being overly artificial and being too weakly flavored. I may have to make an order with American Tea Room soon!

Flavors: Baked Bread, Cinnamon

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388 tasting notes

Oh my… This is sooooo good. The smell and taste are delicious. I like the sweet almond taste a lot, this goes on my shopping list for sure. It’s good plain and I’m sure would taste good with some sugar and milk too. I’m having it with my croissant breakfast sandwich and it goes well with it… and cookies :) A definite treat, thanks moraiwe!

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19 tasting notes
I’m really not having any luck with the ATR samples. First was the So Coconut. Now with Brioche. I am so bummed because Brioche sounded so mouthwateringly enticing. Reading about this tea is what turned me on to ATR in the first place. And reviews have touted its ability to conjure images of French Patisseries. I don’t get the pastry smell everyone has been raving about in the dry leaf. All I get is plain ole black tea. I see the sliver of almonds and the safflower. Where’s the aroma and flavor? This is a fussy high maintenance tea. Steep too long you get bitter. Steep not enough you get watery. I just don’t get any flavor out of this brew. 2 teaspoons, 1.5, 1? I still don’t see myself on the streets of Paris eating croissants. Sad to say it just reminded me of Lipton. The flavor in here is very subtle, it’s like squinting to read the fine print. Milk and sweetener brings out any semblance of flavor but it’s barely there. Maybe its just my sample, maybe not, maybe I’m not doing something right. I’m on the fence giving this tea a second chance considering its price.

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