After reading all the stellar reviews on this Matcha I contacted DoMatcha for a few samples to taste. However there really is not anything particularly brilliant about this matcha other than its colour. While many say this is not a bitter Matcha it really depends on how you prepare it. To be fair my samples came in tight little tubes and unless you sift that powder it will be clumpy no matter how hard you whisk it. It is a good Matcha, but far from a great Matcha.