smells like matcha powder and tastes like a mild green tea without the grassy taste. actually it does smell a little barnyardish, but the taste is very much clean and sweet. i like this oolong because it is a light oolong with great aroma, flavor, color (it steeps up bright green), and taste. but if you are looking for an oolong with special character to it (ie, toasty notes, floral notes, creamy notes, etc) then this isn’t going to be memorable for you. however, i like matcha, so for me, this is a winner, so there you go.