This has a very mellow-pleasant aroma…not TOO floral. This brews up dark brown and has ‘floaties’ courtesy of the Lilac Petals. The taste is truly unique…it’s black tea that is semi-floral and semi-sweet…quite flavorful, actually and well-rounded. It has a very smooth finish and pleasing aftertaste. The more I drink the one – the more I like. MUCH more than I anticipated, YAY!