Like Got Matcha’s other flavored matcha blends, this one does not have a strong matcha taste. I still find it delicious, though. It has a really strong lemon and (especially) ginger taste. I’ve rated it slightly lower because you need more of it to make sure it has flavor. With the recommended measurements and the 50 percent off members discount, this one costs about $1/cup. Got Matcha’s regular matcha is about $0.33/cup.