Wow…this tea…wow. As someone who is very sensitive to bitter tastes, I tend to shy away from black tea. This tea does not have that problem though. I followed the directions and the result is this wonderful smooth black tea that, when iced and sweetened, there are some dangerous consequences-you CANNOT go back to buying $5 or $6 per ounce black tea. At least I can’t. Guess what happened when I tried? I brewed one cup of the cheap stuff and said to hell with the cost! This truly is the champagne of black tea, plus you can re-infuse the leaves at least 3x and it still tastes good. So, even though it is more pricey up front, the fact that it tastes so great and you can brew multiple cups speaks for itself.