I have tried a few different rooibos blends, and, so far, I feel like vanilla works best with rooibos. The vanilla flavor smooths out the rooibos without dominating or completely masking the rooibos, like a lot of fruit or chai rooibos blends. I would put this slightly above the Celestial Seasonings vanilla rooibos, and pretty much on par with a loose French vanilla rooibos I purchased from a local tea store in Fredericksburg, VA (they didn’t mention the brand, maybe Simpson and Vail?). This is the first time I have tried anything from Republic of Tea. Their teas seem kind of overpriced, but they were 40% off at World Market today. I’m starting to bring rooibos teas back…tons of antioxidants, basically impossible to oversteep, and caffeine-free, making them great for evenings! I will definitely purchase this one again when I run out…if it’s on sale. :P